Every bloggers must get acquainted with SMM (Social Media Marketing) & SEO (Search Engine Optimisation).
SEO to drive organic traffic on one’s blog (i.e. from various search engines like Google, Bing, etc.) It will not only help you in increasing traffic on your blog but having knowledge about SEO is pertinent if you ever set up your own website. So, if you wish to establish an online business then SEO is must. Moreover, there is huge demand of SEO experts in India. There are few people who have sound understanding of SEO. Learn it ASAP & establish yourself as a SEO consultant.
The book I would suggest for SEO is
“Search Engine Optimisation- an hour a day” by Jennifer Grappone and Gradiva Couzin
It is published by WILEY.
It’s a good book & has lots of useful links of online resources. Do visit those website.
Social Media Marketing is still new in India. There is a huge demand for SMM Experts in India. As the small online businesses will grow there shall be an upsurge in demand of SMM. Also, it is very vital that bloggers learn SMM to “establish themselves as the Best Bloggers of India”. That would be the best possible reward to bloggers in India.
“Social Media Marketing – the next generation of Business Engagement” by Dave Evans is a good book on SMM.
It contains many links of online resources. Do visit them & if possible use them.
-You may skip for the time being opting for those services that are charged “as suggested in the above books”. Still, do use them when you are willing to establish yourself as a self-employed blogger.
With Great Love,
Er. Amit Yadav
Life is easy..!